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Socialnomics: How Social Media Transforms the Way We Live and Do Business Subclass_Aeronautics & Astronautics -How a few simple stepsThe benchmark book on to the effects and implications of social media on our daily lives, and how businesses can harness its power Socialnomics is an essential book for anyone who wants to understand the implications of social media on our daily lives and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly. In this revised and updated second edition, author Erik Qualman